I’m so unbelievably honored to have been featured on the Kate Show Podcast, interviewed by my friend Kate the Socialite. We had the opportunity last week to chat about all things branding, and despite being incredibly nervous, Kate made it feel like we had done this 100 times over, and that we were just catching up over coffee.

Branding is obviously a topic near and dear to my heart, and Kate’s questions touched on some really important (and some controversial) topics in our industry. From DIY-ing your logo to knowing who your ideal client is, we covered them all. If branding, or telling your “story” through your brand seems scary, I promise this episode will help reset your perspective and make you feel like it’s not a giant mountain to climb! I also had a chance to share about my newest launch, The Brand Shoppe! I’ll be sharing more about them soon, but if custom branding isn’t in your budget, one of these might be a perfect fit for you!

Click here to listen to the full Episode (No. 138): Logo and Branding Advice

Kate is a force to be reckoned with in the marketing world, and is a very big reason I decided to dive into branding two years ago. She specializes in strategy for Design, Staging, Organizing & Workroom Businesses, but the content she offers on her show applies to any small business owner! Her podcast is one of my favorites, and if you are thinking of starting a small business, or need some tangible, real-world advice from someone who “gets” it - Kate is your girl!